Marketing 1100

Marketing emphasizes competitive advantages of for-profit and not-for-profit organizations and examines the inter-relationships that exist among their customers or members, the competition, and internal resources. A key part of marketing consists of gaining insights into customer needs and then developing effective marketing strategies.
The Marketing Management Diploma is a comprehensive program designed to give you a solid, general foundation in this exciting field. First the emphasis is on basic business knowledge and skills then students explore intensively the discipline of Marketing, with emphasis on the job skills and experience that business demands. Projects with local businesses and organizations are also included to offer students real world experience.
Graduates of this program (with a minimum grade point average of 2.7 and a C+ or higher in Accounting and Statistics) are eligible for direct entry into the third year of Kwantlen's Bachelor of Business Administration degrees in Entrepreneurial Leadership, Human Resources Management, and Marketing Management.

Criminology 1101

Students will study the various components that form the processes by which Canada responds to criminal behaviour. They will survey each of these components, such as the police, courts, and corrections, and will evaluate their impact on achieving justice.The Diploma in Criminology contains a core of method and theory courses that provides a foundation for more advanced study of crime and social responses to crime. Electives reflect the multidisciplinary nature of criminology. The required courses and electives afford students of criminology an opportunity to develop abstract logical thinking and critical understanding of the issues, arguments, and debates that shape the discipline’s character and aims.

Criminology 1100

The Criminology Department at Kwantlen Polytechnic University offers 6 program options for students: Certificate in Criminology, Diploma in Criminology, Associate of Arts Degree in Criminology, Bachelor of Arts in Community Criminal Justice, Bachelor of Arts in Criminology Major and a Criminology Minor for those who wish to obtain a Bachelor of Arts with a double minor. Students can also enroll in Criminology courses to fulfill elective requirements for other programs. Students will examine the core concepts, basic data sources, and general research findings in the field of criminology, with particular attention to Canadian developments. They will study elements of continuity and discontinuity between traditional and contemporary theories of crime, deviance, criminality, and social control. Students will also be exposed to the major forms of criminal behaviour.